Tool Box
A Loaded Tool Box
An effective tool box is one that is loaded with the right tool just when you need it. Our tool box is loaded, so dig deep. Our access to the right resources is rich, and we love to say, “We have just what you need.”
Media Relations
Whether it is news, opinion editorials, business, feature or finance, let the media tell your story. In doing so, you develop brand credibility with your audience and influence public opinion. Remember, one story can always lead to another one down the road. Salas Public Relations understands the news media. We know how best to tell a story, and when to make the pitch, in order to break through the clutter. Let us help you leverage your news coverage beyond the story in a way that fuels an effective brand campaign.
Constituency Relations
The general public as an audience can be overwhelming to tackle. Sometimes it makes better sense to dissect the larger public into smaller groups, which we call constituencies. Salas Public Relations is involved with many constituency groups. Take advantage of our relationships and let us introduce you to someone new.
Employee Communication
Your employee base is one of your greatest assets. Are you effectively leveraging this asset to propel your business? Salas Public Relations can help you identify the most effective means of breaking through the clutter internally and capturing the mind share of employees, in a way that energizes and inspires.
Investor Relations
Make the most of your publicity efforts during your start-up phase and whet the appetite of investors prior to your IPO. If you are already a publicly traded company, develop relationships further with targeted analysts that matter. Package your company’s story in a compelling annual report that nurtures a deeper commitment level by investors. Salas Public Relations can help you effectively highlight your company’s growth strategy in a way that woos Wall Street.
Philanthropy
Not every company is philanthropic. Nevertheless, every company does have opportunities to support local projects in communities where its employees live and work. A company’s outward demonstration of its commitment to its local community adds polish to the company’s brand image. An effective communication strategy should influence the kind of investment a company makes in a particular community, and should support brand and business objectives.Salas Public Relations helps clients develop a philanthropic strategy that boosts employee morale and brand image. Then we help leverage that strategy to boost business.
Special Event Management
The devil is in the details behind a spectacular gala, grand opening or gathering of employees or shareowners. Whatever your special event calls for, Salas Public Relations can help relieve you of the stress that comes with project management. Let us help you be certain your special event fits well with your communication strategy and business objectives.
Executive Communication
Strategically place your company’s leadership before the right venues and with the right message. Never underestimate the value or effectiveness of having a president or CEO participate in activities outside the corporate suite. However, be certain your leadership is prepared and well-suited for the job you have in mind. Salas Public Relations can help your senior leadership with message development, delivery and public presence practice.
Advertising & Marketing
Salas Public Relations works closely with our clients and innovative outside partners to develop the most effective integrated communication package for the client.
Affiliate Network
Salas Public Relations works with other public relations and communication specialists around the country. We collaborate with the best, in the best interest of our clients. Let us help you virtually anywhere.